#1 Remember Content is King. You must have keywords in your text. Keywords are vital when it comes to moving up the google search engine.
#2 Metatags DO NOT affect placement. This is very old school.
#3 Code must be recent – google can’t see your “design” – only the code.
#4 Beware of any company emailing you for SEO that has specifics about your company such as “you are on page 10 of Google” (generic info). Any good SEO company with many clients usually has plenty of business from current clients and an analysis is needed from a SEO expert to determine what will work for your site.
#5 All sites and companies are different. What works for one WILL NOT work for everyone. Google has made sure that the only way good search engine placement is achieved is through writing Good Content, having the latest code, and doing the myriad of other things necessary to get a client place.
#6 MAKE SURE they send you weekly and monthly reports that are understandable. If you don’t understand it and can’t get an explanation, then you have no idea the progress you are making. We are still amazed at how many clients come to us that have no idea how SEO works and have been paying for it for years. You will be informed of not just WHAT we are doing, but WHY we are doing it.
#7 Beware of any company that professes to place your business without working on your site.
When it comes to search engine optimization and search engine marketing, contact Ambitious Web Design for Tulsa SEO and Tulsa SEM for questions concerning your business’ website.